Social media marketing requires being on top of the ever evolving rules and ideas that are transforming the internet and marketing world. As a marketer, you need to be always re-educating yourself on new social media strategies and emerging statistics and data. And the best way to do this? By reading the best blogs and news sources continuously.
Social Media Examiner is one of the best known and popular social media marketing blogs in the world . We are always reading the latest posts and learning new strategies from this site. They stay very active and post quite frequently. Usually one or two posts a day and rarely is any post short on content and quality. It’s nice to get out about once a week to this site and see what’s up.
Social Media Today is a popular blog and has an impressive library of social media marketing content, whether it’s news or tips. The writing is straight forward and the content quality is high like our previous suggestion. For Marketers, they’re constantly reporting on the latest news and developments in social media helping us stay on top of the latest features, algorithms and releases that we need to know about when planning out social media strategies for our clients.
Convince and Convert is a content marketing blog and isn’t directed toward beginners in the social media marketing realm. There are plenty of how to guides, useful tips, case studies, opinion pieces and useful tools. However, while beginners can certainly learn a lot from this blog, it’s better-suited to those who have some experience with social media marketing already. It is written with the idea the reader has a lot of experience and current knowledge. They are big on psychological strategies behind marketing in general and how those things might play out in the internet.
Social Media Lab is a social media marketing blog powered by social media management tool Agorapulse. This site is all about case studies. Every month they invest $15k of their profits into creating various interesting experiments for all major social networks. They look at popular strategies and little known strategies, as well as social media myths and rumors. Each month they test new ones out and revalidate old ones at times as well. Their findings are central to proving out what works well and what doesn’t in social media marketing.
And finally, Socially Sorted is a social media marketing blog that has been named 4 years in a row one of top 10 social media blogs by Social Media Examiner. Most of the articles on the blog are written by a single person. Although there are occasional contributors who bring their own knowledge to the table as well. The writer primarily focuses on Instagram and Pinterest.
We use all five of the above sites at one point or another to keep up with all the new ideas in social media marketing. It seems as if one can never know enough at any given moment to be successful in this business, or as a business owner to be successful with the limited time they can apply to learning and specializing in social media marketing. One look at any of these sites and its no wonder people and businesses are turning to social media marketing professionals more and more to help drive customers to their products and services.